Barmeyer Christoph Barmeyer & Franklin Peter Franklin 
Intercultural Management 
A Case-Based Approach to Achieving Complementarity and Synergy

الدعم
This ground breaking textbook looks at the issue of managing across cultures: the difficulties and opportunities it brings and the competencies needed to handle situation and create solutions. Applying a constructive approach, Intercultural Management demonstrates how cultural diversity can be used as a resource to demonstrate synergy and complementarity. Taking a case-based approach, its innovative case studies examine a wide range of topics in international management, helping students to explore theory in the context of real-life situations. Taking the form of an edited collection, it offers a fascinating range of perspectives from a global panel of experts in the discipline.This will be the ideal companion to students taking courses on intercultural, cross-cultural, and international management at undergraduate, postgraduate and MBA level. It will also be valuable reading for organisations seeking to improve their intercultural management strategies.
€67.40
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لغة الإنجليزية ● شكل PDF ● صفحات 360 ● ISBN 9781137027382 ● الناشر Macmillan Education UK ● نشرت 2017 ● للتحميل 3 مرات ● دقة EUR ● هوية شخصية 4874273 ● حماية النسخ Adobe DRM
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