Michael Oriard: Brand NFL (PDF) < الرياضة < دلائل < آخر الأخبار

Michael Oriard
Brand NFL
Making and Selling America’s Favorite Sport

الدعم

Professional football today is an $8 billion sports entertainment industry–and the most popular spectator sport in America, with designs on expansion across the globe. In this astute field-level view of the National Football League since 1960, Michael Oriard looks closely at the development of the sport and at the image of the NFL and its unique place in American life. New to the paperback edition is Oriard’s analysis of the offseason labor negotiations and their potential effects on the future of the sport, and his account of how the NFL is dealing with the latest research on concussions and head injuries.

€66.06

لغة الإنجليزية ● شكل PDF ● صفحات 344 ● ISBN 9781469604992 ● الناشر The University of North Carolina Press ● نشرت 2010 ● للتحميل 3 مرات ● دقة EUR ● هوية شخصية 6611815 ● حماية النسخ Adobe DRM

يتطلب قارئ الكتاب الاليكتروني قادرة DRM

المزيد من الكتب الإلكترونية من نفس المؤلف (المؤلفين) / محرر

27٬392 كتب إلكترونية في هذه الفئة

غلاف Abbe (St Mary's University, Twickenham, UK) Brady & Natalie (University of Gloucestershire, UK) Campbell: Developing and Supporting Athlete Wellbeing

Abbe (St Mary’s University, Twickenham, UK) Brady & Natalie (University of Gloucestershire, UK) Campbell: Developing and Supporting Athlete Wellbeing

This pioneering book in elite athlete wellbeing brings together the narratives of athletes and wellbeing practitioners in high-performance sport with cutting-edge theorizing from world-leading academ …

غلاف Mike Ditka & Rick Telander: '85 Bears

Mike Ditka & Rick Telander: ’85 Bears

The ’85 Bears: We Were the Greatest is Coach Mike Ditka’s memoir of a season Chicago will never forget and opponents would rather erase from their minds. Packed with unforgettable behind-the-scenes …

غلاف Mark Beaumont: Around the World in 80 Days

Mark Beaumont: Around the World in 80 Days

The inspiring story of one man”s record-breaking cycle around the world. On Monday 18th September 2017, Mark Beaumont pedalled through the Arc de Triomphe in Paris. 78 days, 14 hours and 40 minutes …

غلاف Senor Bill: I Should Have Known Better

Senor Bill: I Should Have Known Better

This is my personal journey of training and fitness for the Camino pilgrimage in Spain. It covers the last forty years of my life up to eighty-two years of age. There are hopes and dreams and …

غلاف Dr. Vinay Pawar & Dr. Mukesh Solanki: Sports Training: A Book for Physical Education Students

Dr. Vinay Pawar & Dr. Mukesh Solanki: Sports Training: A Book for Physical Education Students

This book will give the clear concepts about the sports training as the subjects in physical education courses and can be used as the references book for sports …

غلاف Natalie Barker-Ruchti: Athlete Learning in Elite Sport

Natalie Barker-Ruchti: Athlete Learning in Elite Sport

Elite athletes lead a particular way of life, which creates significant learning and shapes their selves. This is the first sociological-pedagogical text to conceptualise athlete learning in elite sp …

غلاف Ronald J. (Loughborough University, Leicestershire, UK) Maughan & Susan M. Shirreffs: Food, Nutrition and Sports Performance III

Ronald J. (Loughborough University, Leicestershire, UK) Maughan & Susan M. Shirreffs: Food, Nutrition and Sports Performance III

As sport has become more professionalised over the last thirty years, so the role of nutrition in promoting health and performance has become ever more important to athletes who search for the extra …

غلاف Kristi Tredway: Social Activism in Women’s Tennis

Kristi Tredway: Social Activism in Women’s Tennis

Analyzing the key players and political moments in women’s professional tennis since 1968, this book explores the historical lineage of social activism within women’s tennis and the issues, expressio …

غلاف Catherine G. R. Jackson: Nutrition and the Strength Athlete

Catherine G. R. Jackson: Nutrition and the Strength Athlete

Both strength training and weight training are recognized by the American College of Sports Medicine as vital to a high quality of life. They are also of tremendous benefit to young, healthy adults …

غلاف Pavel (University of Michigan, USA) Brunssen & Stefanie (Center for Research on Antisemitism, Germany) Schuler-Springorum: Football and Discrimination

Pavel (University of Michigan, USA) Brunssen & Stefanie (Center for Research on Antisemitism, Germany) Schuler-Springorum: Football and Discrimination

This book takes a close look at discrimination in football in order to illuminate our understanding of the interaction between sport and wider society, politics and culture, particularly in terms of …

الصفحة التالية >>>