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Autor: Teresa da Silva Lopes

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6 Ebooks von Teresa da Silva Lopes

Paul Duguid & Teresa da Silva Lopes: Trade Marks, Brands and Competitiveness
Trade Marks, Brands and Competitiveness brings together scholars from a variety of disciplines to provide a critical account of the contribution of branding to economic growth, the relationship …
EPUB
Englisch
DRM
€126.90
Teresa da Silva Lopes: Global Brands
PDF
Englisch
DRM
€37.69
Paul Duguid & Teresa da Silva Lopes: Trademarks, Brands, and Competitiveness
This book examines trademarks and brands, and their historical role in national competitive and comparative advantage and in overall economic growth. The contributors provide an historical account of …
EPUB
Englisch
DRM
€49.89
Paul Duguid & Teresa da Silva Lopes: Trademarks, Brands, and Competitiveness
This book examines trademarks and brands, and their historical role in national competitive and comparative advantage and in overall economic growth. The contributors provide an historical account of …
PDF
Englisch
DRM
€50.19
Teresa da Silva Lopes & Christina Lubinski: Routledge Companion to the Makers of Global Business
The Routledge Companion to the Makers of Global Business draws together a wide array of state-of-the-art research on multinational enterprises. The volume aims to deepen our historical understanding …
EPUB
Englisch
DRM
€68.48
Teresa da Silva Lopes & Christina Lubinski: Routledge Companion to the Makers of Global Business
The Routledge Companion to the Makers of Global Business draws together a wide array of state-of-the-art research on multinational enterprises. The volume aims to deepen our historical understanding …
PDF
Englisch
DRM
€69.11