Poppy Evans & Aaris Sherin 
The Graphic Design Reference & Specification Book 
Everything Graphic Designers Need to Know Every Day

The Graphic Design Reference & Specification Book is a must-have sourcebook for every designer—amateur of professional.
Completely practical with only the most needed information , this valuable book provides designers with all the little details that can make or break a design , such as:

• How much space to leave in the gutter when designing barrel folds


• How to layout a template for a box, and the ratios of each part


• Metric conversion charts


• Copyright and trademark standards


• Proofreaders’ symbols


• Image file formats


• Standard camera formats and sizes


• Finding the best scanning resolution


• Type basics and terminology


• Guide to printing processes


• Paper usage guide


• Standard binding types


• Process color finder


• Proofing methods


• Standard envelope sizes in the USA, Europe, Canada and Asia


• And much more.

Take this reference everywhere you go for details on all the things you can never find but need to know when designing.
The Reference & Specification Book series from Rockport Publishers offers students and practicing professionals in a range of creative industries must-have information in their area of specialty in an up-to-date, concise handbook.

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