Ebook > Sociale wetenschappen > Economie > Duane E. Sharp: Customer Relationship Management Systems Handbook (PDF)

Duane E. Sharp
Customer Relationship Management Systems Handbook

Ondersteuning

Hoes van Duane E. Sharp: Customer Relationship Management Systems Handbook (PDF)

This handbook provides a detailed description and analysis of the concepts, processes, and technologies used in the development and implementation of an effective customer relationship (CRM) strategy. It takes readers through the evolution of CRM- from its early beginning to today”s sophisticated data warehouse-based systems. Illustrations enhance the textual presentation. Case studies provide insight and lessons-to-be-learned and describe the benefits of successful CRM implementations. The chapter on privacy issues covers the processes companies use to ensure the privacy of their customer data, the last chapter explores the benefits of a well-conceived CRM strategy.

€93.18

Formaat PDF ● Pagina’s 264 ● ISBN 9781420000153 ● Uitgeverij CRC Press ● Gepubliceerd 2002 ● Downloadbare 3 keer ● Valuta EUR ● ID 5696328 ● Kopieerbeveiliging Adobe DRM

Vereist een DRM-compatibele e-boeklezer

Meer e-boeken van dezelfde auteur (s) / Editor

245.676 E-boeken in deze categorie

Hoes van Irma (St. Thomas University, USA) Becerra-Fernandez & Richard Kumi: Knowledge Management

Irma (St. Thomas University, USA) Becerra-Fernandez & Richard Kumi: Knowledge Management

Knowledge Management: Systems and Processes in the AI Era, Third Edition, is aimed at students and managers who seek detailed insights into contemporary knowledge management (KM). It explains the con …

Hoes van Stefania Camoletto & Laura Corazza: Sustainable Management of Transnational Megaprojects

Stefania Camoletto & Laura Corazza: Sustainable Management of Transnational Megaprojects

This book analyses the seminal role of megaprojects for sustainable development, and the related, complex challenges they bring. It provides insights into the growing social responsibilities that meg …

Hoes van Sara J. (University of Miami, Coral Gables, Florida, USA) Czaja & Joseph (University of Miami, Coral Gables, Florida, USA) Sharit: Designing Training and Instructional Programs for Older Adults

Sara J. (University of Miami, Coral Gables, Florida, USA) Czaja & Joseph (University of Miami, Coral Gables, Florida, USA) Sharit: Designing Training and Instructional Programs for Older Adults

Current and emerging trends in the domains of health management and the work sector, the abundance of new consumer products pervading the marketplace, and the desires of many older adults to …

Hoes van Gerald (COMPASS, Framingham, Massachusetts, USA) Lewis: Organizational Crisis Management

Gerald (COMPASS, Framingham, Massachusetts, USA) Lewis: Organizational Crisis Management

Organizational Crisis Management: The Human Factor offers theoretical background and practical strategies for responding to workplace crises. Responding to a paradigm that focuses on the operational …

Hoes van Norton (Locust Valley, New York, USA) Paley: Mastering the Rules of Competitive Strategy

Norton (Locust Valley, New York, USA) Paley: Mastering the Rules of Competitive Strategy

The stakes are high and real. Money is spent. Personnel are committed in a battle for the triumph or downfall of a company. Yet, given the same circumstances, some companies continue to thrive while …

Hoes van Matthew A. (BorgWarner Turbo Systems Engineering, Kirchheimbolanden, Germany) Barsalou: Root Cause Analysis

Matthew A. (BorgWarner Turbo Systems Engineering, Kirchheimbolanden, Germany) Barsalou: Root Cause Analysis

Although there are many books on root cause analysis (RCA), most concentrate on team actions such as brainstorming and using quality tools to discuss the failure under investigation. These may be …

Hoes van R. Bick Lesser: Intelligent Manufacturing

R. Bick Lesser: Intelligent Manufacturing

In 1791, Treasury Secretary Alexander Hamilton wrote that ‘not only the wealth, but the independence and security of a country, appear to be materially connected with the prosperity of …

Hoes van Jr., Anthony Sgroi: The Innovative Lean Machine

Jr., Anthony Sgroi: The Innovative Lean Machine

In order for an organization to thrive in a competitive business environment, its strategy, people, and branding must be fully optimized. The Innovative Lean Machine: Synchronizing People, Branding, …

Hoes van William F. (Kutztown University and DeSales University, Pennsylvania, USA) Roth: Out of the Box Thinking for Successful Managers

William F. (Kutztown University and DeSales University, Pennsylvania, USA) Roth: Out of the Box Thinking for Successful Managers

During the author‘s decades of experience consulting in the corporate world and teaching management theory at the university level, he has often questioned many modern-day management practices. For …

Hoes van Robert B. (Burlington Medical Supplies Inc., Newport News, Virginia, USA) Camp: The Lean Leader

Robert B. (Burlington Medical Supplies Inc., Newport News, Virginia, USA) Camp: The Lean Leader

Without Lean leaders, there can be no Lean. If an organization wants to be Lean, its leaders must lead using Lean principles. Put another way, until the top of your organization fully embraces Lean, …

Volgende pagina >>>