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Paul Krugman 
A Country Is Not a Company 

Apoio
Nobel-Prize-winning economist Paul Krugman argues that business leaders need to understand the differences between economic policy on the national and international scale and business strategy on the organizational scale. Economists deal with the closed system of a national economy, whereas executives live in the open-system world of business. Moreover, economists know that an economy must be run on the basis of general principles, but businesspeople are forever in search of the particular brilliant strategy. Krugman’s article serves to elucidate the world of economics for businesspeople who are so close to it and yet are continually frustrated by what they see. Since 1922,
Harvard Business Review has been a leading source of breakthrough management ideas-many of which still speak to and influence us today. The Harvard Business Review Classics series now offers readers the opportunity to make these seminal pieces a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world-and will have a direct impact on you today and for years to come.
€9.99
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Sobre o autor

Paul Krugman is a op-ed columnist for the
The New York Times and a professor of Economics and International Affairs at Princeton University. He was awarded the Nobel Prize for Economics in 2008.
Língua Inglês ● Formato EPUB ● Páginas 64 ● ISBN 9781422155523 ● Tamanho do arquivo 0.6 MB ● Editora Harvard Business Review Press ● Publicado 2009 ● Carregável 24 meses ● Moeda EUR ● ID 4483746 ● Proteção contra cópia Adobe DRM
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