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Harvard Business Review 
Executing Innovation 
Expert Solutions to Everyday Challenges

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The Pocket Mentor series offers immediate solutions to the challenges managers face on the job every day. Each book in the series is packed with handy tools, self-tests, and real-life examples to help you identify strengths and weaknesses and hone critical skills. Whether you’re at your desk, in a meeting, or on the road, these portable guides enable you to tackle the daily demands of your work with greater speed, savvy, and effectiveness.


Ideas are not enough: successful innovation requires people to pick up where the creative process leaves off. These people must take the creative idea and apply it to a real-life problem to design a new product, service, or process. They must construct a carefully articulated vision for the project, draw up a feasible financial plan, and advocate the project over the whole course of its development and implementation.


This book teaches you how to execute an innovation from start to finish:

– Develop a vision statement that stands up to evaluation criteria

– Build a strong business case to the stakeholders who will be affected

– Manage both explicit and hidden resistance to change

– Sustain the passion around your idea and keeping its momentum going
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Ngôn ngữ Anh ● định dạng EPUB ● Trang 94 ● ISBN 9781422129555 ● Kích thước tập tin 1.7 MB ● Biên tập viên Harvard Business Review ● Nhà xuất bản Harvard Business Review Press ● Được phát hành 2009 ● Có thể tải xuống 24 tháng ● Tiền tệ EUR ● TÔI 2380781 ● Sao chép bảo vệ Adobe DRM
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