Ebook > Ciências sociais > Mídia / Comunicação > Ciência da Comunicação > Sven Dierks: Quo vadis Zeitschriften? (PDF)

Sven Dierks
Quo vadis Zeitschriften?
Änderung der Medienlandschaft und Auswirkungen auf den Pressekäufer

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Capa do Sven Dierks: Quo vadis Zeitschriften? (PDF)

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Tabela de Conteúdo

Ausgangssituation und Einleitung: Warum ein Buch?.- Medienentwicklung der letzten 25 Jahre.- Funktionen von Medien, insbesondere von Zeitschriften.- Herausforderungen für Publikumszeitschriften.- Zeitschriften in der Krise? Erfolgreiche Konzepte.- Print wohin?.

Sobre o autor

Dr. Sven Dierks ist Medienforscher und Geschäftsführer des Hamburger IFCom-Institutes, das vom Verband Deutscher Zeitschriftenverleger und dem Bundesverband Presse-Grosso mit der Herausgabe dieser Analyse beauftragt wurde.

Língua Alemão ● Formato PDF ● Páginas 217 ● ISBN 9783531917122 ● Tamanho do arquivo 1.9 MB ● Editor Sven Dierks ● Editora VS Verlag für Sozialwissenschaften ● Cidade Wiesbaden ● País DE ● Publicado 2009 ● Carregável 24 meses ● Moeda EUR ● ID 2159952 ● Proteção contra cópia DRM social

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