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Sven Dierks
Quo vadis Zeitschriften?
Änderung der Medienlandschaft und Auswirkungen auf den Pressekäufer

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Omslag till Sven Dierks: Quo vadis Zeitschriften? (PDF)

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Ausgangssituation und Einleitung: Warum ein Buch?.- Medienentwicklung der letzten 25 Jahre.- Funktionen von Medien, insbesondere von Zeitschriften.- Herausforderungen für Publikumszeitschriften.- Zeitschriften in der Krise? Erfolgreiche Konzepte.- Print wohin?.

Om författaren

Dr. Sven Dierks ist Medienforscher und Geschäftsführer des Hamburger IFCom-Institutes, das vom Verband Deutscher Zeitschriftenverleger und dem Bundesverband Presse-Grosso mit der Herausgabe dieser Analyse beauftragt wurde.

Språk Tyska ● Formatera PDF ● Sidor 217 ● ISBN 9783531917122 ● Filstorlek 1.9 MB ● Redaktör Sven Dierks ● Utgivare VS Verlag für Sozialwissenschaften ● Stad Wiesbaden ● Land DE ● Publicerad 2009 ● Nedladdningsbara 24 månader ● Valuta EUR ● ID 2159952 ● Kopieringsskydd Social DRM

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