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Shaw David Shaw & Jackson Tim Jackson 
Mastering Fashion Marketing 

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Обложка Shaw David Shaw & Jackson Tim Jackson: Mastering Fashion Marketing (PDF)
This is the first book on the subject that combines contemporary marketing theory with analysis of operational marketing practice within the fashion industry. It contains the views of key practitioners and much original case study material from leading fashion organizations to provide unique insights into the reality of fashion marketing.
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язык английский ● Формат PDF ● страницы 240 ● ISBN 9781137092717 ● издатель Macmillan Education UK ● опубликованный 2017 ● Загружаемые 3 раз ● валюта EUR ● Код товара 5301844 ● Защита от копирования Adobe DRM
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Tim JacksonD. ShawShaw David ShawJackson Tim JacksonDavid Shaw

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